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Overture - What is this?

Discussion in 'Yahoo Search Marketing' started by NeoGen, Jun 4, 2005.

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  1. #1
    Hello,

    It seems that I am asking a newbie question, so please do not beat me!

    My site AllDotNet is getting good amount of hits from www.overture.com

    Now what is this Overture, though I am happy to get traffic, but why & how these hits are coming from Overture. Is there any significance of this traffic?

    Looking for some knowledge from experts over here! ;)

    Thanks
     
    NeoGen, Jun 4, 2005 IP
  2. debunked

    debunked Prominent Member

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    #2
    Overture is pay-per-click advertising which is owned by Yahoo. Similar to google adwords.
     
    debunked, Jun 4, 2005 IP
  3. DarrenC

    DarrenC Peon

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    #3
    Umm I could be wrong, but you can still receive traffic from Overture, even if you don't participate in the PPC advertising.. am I right?
     
    DarrenC, Jun 4, 2005 IP
  4. NeoGen

    NeoGen Writer

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    #4
    I am not participating in any sort of PPC advertising related to overture and / or yahoo... and I am getting traffic from overture :confused:
     
    NeoGen, Jun 4, 2005 IP
  5. lorien1973

    lorien1973 Notable Member

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    #5
    overture has always shown inktomi listings underneath the paid listings, I believe. now that its yahoo, it probably does the same with yahoo serps.
     
    lorien1973, Jun 4, 2005 IP
  6. City2

    City2 Peon

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    #6
    Umm maybe your botfile is outdated.
     
    City2, Jun 4, 2005 IP
  7. NeoGen

    NeoGen Writer

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    #7
    botfile.. could please exlpain a bit more so a noob like me can also understand

    Thanks
     
    NeoGen, Jun 4, 2005 IP
  8. ElectronDon

    ElectronDon Peon

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    #8
    About Overture, I am currently utilizing a service through an agency which claims to be an Overture Ambassador. The company advertises my site under several different keyword phrases. The traffic is good and has been somewhat successful. I am #1 for several phrases in the sponsored listings. 20 or so qualified uniques a day.
     
    ElectronDon, Jun 24, 2005 IP
  9. coolguy

    coolguy Peon

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    #9
    One thing I do not like about Overture advertising is the minimum cost per click.
    I think it is 10c or 15c / click whereas at google, I think minimum cost per click is
    5c.
     
    coolguy, Jun 25, 2005 IP
  10. onlineshopping

    onlineshopping Banned

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    #10
    Now, overture is down, what's the alternative of overture for yahoo?
     
    onlineshopping, Jun 15, 2008 IP
  11. anticlockonline

    anticlockonline Peon

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    #11
    Unfortunately, there is no alternative. Hopefully someone at yahoo will get their act together and bring it back up.
     
    anticlockonline, Jun 24, 2008 IP
  12. debunked

    debunked Prominent Member

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    #12
    You bring up a 3 year old thread and too say overture is down??

    Yahoo is still there - not sure what in the world you are trying to say about yahoo and overture......
     
    debunked, Jul 1, 2008 IP
  13. nightlinker

    nightlinker Guest

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    #13
    LoL he probably dont know how to look at the age of the thread... or his up to something... loL
     
    nightlinker, Jul 19, 2008 IP
  14. bhanukaran

    bhanukaran Peon

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    #14
    Friends. The entire thread is superb. I am in the process of getting acquainted to these concepts. So i found the entire series of thread, very informative and useful.

    Likewise Yahoo so called overture for PPC. what is google called.. Is it just google adwords, or something else...:)
     
    bhanukaran, Feb 5, 2009 IP
  15. muslim_united

    muslim_united Banned

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    #15
    this thread has became history :).No overture anymore, the OP also not a newbie anymore :D
     
    muslim_united, Feb 15, 2009 IP
  16. robinko

    robinko Peon

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    #16
    No overture anymore. Is there alternative ?
     
    robinko, Feb 27, 2009 IP
  17. debunked

    debunked Prominent Member

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    #17
    It is part of Yahoo now Yahoo search marketing.
     
    debunked, Feb 27, 2009 IP
  18. teckinik

    teckinik Peon

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    #18
    Its ppc just like adwords and by the way post is quite old so I want to update its yahoo search marketing now .
     
    teckinik, Mar 2, 2009 IP