1. Advertising
    y u no do it?

    Advertising (learn more)

    Advertise virtually anything here, with CPM banner ads, CPM email ads and CPC contextual links. You can target relevant areas of the site and show ads based on geographical location of the user if you wish.

    Starts at just $1 per CPM or $0.10 per CPC.

Revenue with no profit?

Discussion in 'General Business' started by math20, Oct 23, 2006.

  1. #1
    What multiple would, on average, of revenue would an internet company sell for?

    I know it is around 10x profits depending on growth and the specifics but I'm wondering about no profits.

    Thanks!
     
    math20, Oct 23, 2006 IP
  2. topaffiliateprogram

    topaffiliateprogram Peon

    Messages:
    469
    Likes Received:
    17
    Best Answers:
    0
    Trophy Points:
    0
    #2
    i think 60 , if your company makes $1000 a year its worth $60k ,provided that business model is good and have good chances to grow
     
    topaffiliateprogram, Oct 23, 2006 IP
  3. lorien1973

    lorien1973 Notable Member

    Messages:
    12,206
    Likes Received:
    601
    Best Answers:
    0
    Trophy Points:
    260
    #3
    That's tough. You're lookin at speculators, then. What they'd buy a non-profitable business for? Guess it'd depend on what they perceive the future as. Youtube wasn't profitable, neither are most of the companies google buys.

    I think uniqueness, userbase, etc all play a role.

    If you had a business that profited $1k per year and you were asking $60k people would laugh at you. $1k/year is worth about $2-3k at most.
     
    lorien1973, Oct 23, 2006 IP
  4. topaffiliateprogram

    topaffiliateprogram Peon

    Messages:
    469
    Likes Received:
    17
    Best Answers:
    0
    Trophy Points:
    0
    #4
    it really depends on buyer , if your company is going to boost business of buyer then sure you can get 60 k too .,i know various loss making companies sold at huge P/E(price to earning's ratio) .Also it depends on current assets of your company ...( for example it is loss making company for you , but if a marketing company like SEO buy it with huge client database it may be huge profit making firm for them) .

    and here in india if a company makes profit of 1 million its market capitalisation quotes near to 60 million (60 p/e in case of profit making software companies)
     
    topaffiliateprogram, Oct 23, 2006 IP
  5. lorien1973

    lorien1973 Notable Member

    Messages:
    12,206
    Likes Received:
    601
    Best Answers:
    0
    Trophy Points:
    260
    #5
    he said revenue, no profit. so you assume it has to be making a loss or netting nothing.
     
    lorien1973, Oct 23, 2006 IP
  6. Phynder

    Phynder Well-Known Member

    Messages:
    2,603
    Likes Received:
    145
    Best Answers:
    0
    Trophy Points:
    178
    #6
    60 P/E??? The market's long term average Price to Earning ratio is about 15. That is Earnings - not Revenue. The value of a company when talking about Revenue is a very different animal - start thinking 1x or 2x Revenue.
     
    Phynder, Oct 23, 2006 IP
  7. qwerty100

    qwerty100 Guest

    Messages:
    136
    Likes Received:
    8
    Best Answers:
    0
    Trophy Points:
    0
    #7
    It would totally depend on the potential of a business. I can start a business buying iPods for $300 and reselling them for $100. This business could easily have a huge amount of revenue with no profit--but I doubt you'll find anyone willing to buy the business.
     
    qwerty100, Oct 23, 2006 IP
  8. lorien1973

    lorien1973 Notable Member

    Messages:
    12,206
    Likes Received:
    601
    Best Answers:
    0
    Trophy Points:
    260
    #8
    We lose money on every sale, but we make up for it in volume!
     
    lorien1973, Oct 23, 2006 IP
  9. petehols

    petehols Well-Known Member

    Messages:
    660
    Likes Received:
    14
    Best Answers:
    0
    Trophy Points:
    110
    #9
    I have always worked on the price of an online business to be 10x - 12x the profit of the business so if you make 1k a month then the price of the business would be 10k - 12k

    Pete
     
    petehols, Oct 24, 2006 IP
  10. pixads

    pixads Well-Known Member

    Messages:
    2,015
    Likes Received:
    45
    Best Answers:
    0
    Trophy Points:
    145
    #10
    the most that is paid is about 2x (yearly). This is up ro 24x monthly depending on the possible growth
     
    pixads, Oct 24, 2006 IP
  11. wizardofx

    wizardofx Well-Known Member

    Messages:
    572
    Likes Received:
    10
    Best Answers:
    0
    Trophy Points:
    140
    #11
    Company valuation is a tough calculation, I have some experience
    at this, so here are my thoughts.

    1. Most important, a company is only worth what you can get for
    it. There are many off-the-books factors that might raise or
    lower the value in the eyes of a potential buyer. The general
    rules-of-thumb are good to know so you have a basis for your
    opening offer, but if it is only worth money if someone is willing
    to buy it.

    2. The rule-of-thumb for a company generating income but no
    profit is 1x sales, so if you are bringing in $12k a year your
    company is worth $12k.

    3. The rule-of-thumb for companies that are profitable is to look
    at the multiples of similar companies on the stock market.
    HOWEVER, a public company is worth more than a private company
    so you have to discount the P/E, usually by 50%.

    4. It is possible to price the company based on future growth. It takes some math, but basically you take the
    profits that you expect to make in the third year and then
    discount it by the rate of return that your buyer needs to
    make this a good risk, for example 40% per year.

    5. Synergy with other business done by the buyer may increase
    the value to him. Or special knowledge needed to make the
    business grow may make it less valuable to him.

    Good luck
    wiz
     
    wizardofx, Oct 24, 2006 IP
  12. ReadyToGo

    ReadyToGo Peon

    Messages:
    2,853
    Likes Received:
    78
    Best Answers:
    0
    Trophy Points:
    0
    #12
    I thought it was slightly below 30?
     
    ReadyToGo, Oct 24, 2006 IP
  13. Phynder

    Phynder Well-Known Member

    Messages:
    2,603
    Likes Received:
    145
    Best Answers:
    0
    Trophy Points:
    178
    #13
    Phynder, Oct 24, 2006 IP
  14. ReadyToGo

    ReadyToGo Peon

    Messages:
    2,853
    Likes Received:
    78
    Best Answers:
    0
    Trophy Points:
    0
    #14
    ReadyToGo, Oct 24, 2006 IP
  15. uberman

    uberman Peon

    Messages:
    149
    Likes Received:
    2
    Best Answers:
    0
    Trophy Points:
    0
    #15
    don't be silly. I am giving you benefit of the doubt that you were pulling his legs earlier. 60 P/E is the exception rather than the rule. :)
     
    uberman, Oct 25, 2006 IP
  16. wizardofx

    wizardofx Well-Known Member

    Messages:
    572
    Likes Received:
    10
    Best Answers:
    0
    Trophy Points:
    140
    #16
    Another way to look at company value is to compare the investement
    with other things you can do with the money. If interest at a
    bank is 5% then an income of $50,000 is worth a million dollar
    investment.

    This would represent an P/E ratio of 20.

    BUT--this has to be over and above the owner's salary because he
    presumably could get a job and make that much without investing
    anything.

    If it takes a $100k a year man to run this business the $100k
    has to be taken out of the profits before applying the ratio.
    If it takes 4 hours a week of a $100k a year owner then
    you can prorate it.

    Of course buying a business is riskier than depositing the money
    in a bank, so there has to be some discount to entice the
    buyer to take the risk, which is why I said the P/E ratio must
    be discounted.

    So if you have profits of $10,000 a year from your web site and
    it takes you 8 hours a week to run it and the skill level to
    run it is $20 per hour, then subtract a years worth of wage
    expenses $10,000 - $8320 = $1680 and multiply by a P/E
    of 10 (he could get 20 at a bank) and the company is worth
    $16k--

    --if you can find someone with $16k that can't find something
    better to do with his time and money.

    Best regards
    wiz
     
    wizardofx, Oct 26, 2006 IP
    Phynder likes this.
  17. wizardofx

    wizardofx Well-Known Member

    Messages:
    572
    Likes Received:
    10
    Best Answers:
    0
    Trophy Points:
    140
    #17
    Right--Google has a p/e of 60, microsoft has a p/e of 20. You can't
    compare India and the USA until you compare the local interest
    rates, the local inflation, etc.
     
    wizardofx, Oct 26, 2006 IP
  18. ReadyToGo

    ReadyToGo Peon

    Messages:
    2,853
    Likes Received:
    78
    Best Answers:
    0
    Trophy Points:
    0
    #18
    Also keep in mind that some companies have a higher P/E due to their growth rate.
     
    ReadyToGo, Oct 26, 2006 IP
  19. wizardofx

    wizardofx Well-Known Member

    Messages:
    572
    Likes Received:
    10
    Best Answers:
    0
    Trophy Points:
    140
    #19
    This is mentioned in #4 of my post from October 24th.
    But remember, after you sell it the new owner is responsible
    for the growth.

    One innovative thing one of my rich friends did was to take
    a contingency payment depending on growth, and then after
    he sold the company he continued to help it grow.
     
    wizardofx, Oct 27, 2006 IP
  20. ReadyToGo

    ReadyToGo Peon

    Messages:
    2,853
    Likes Received:
    78
    Best Answers:
    0
    Trophy Points:
    0
    #20
    Right, but I was talking about purchasing a few shares, not the entire business.
    When considering the entire business, EV/FCF is a much better ratio to use.
    Earnings can be manipulated by aggressive accounting practices. FCF is very difficult to manipulate. In addition, unlike market capitalization, EV reflects the real value of the company.
     
    ReadyToGo, Oct 27, 2006 IP