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Is a Yahoo Directory listing worth $299

Discussion in 'Yahoo Search Marketing' started by tomflascee, Dec 2, 2006.

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  1. #1
    Do you guys think a directory listing on Yahoo! is worth the $299 fee? I own an ecommerce bedding site and I see about 35 competitors in my specific category. Has anyone had ecommerce experience with yahoo directory?

    matt
     
    tomflascee, Dec 2, 2006 IP
  2. transburgh

    transburgh Peon

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    #2
    Are you saying the 35 competitors are in the Yahoo directory or just saying you are competing with 35 companies and want to know if the directory will help?
     
    transburgh, Dec 3, 2006 IP
  3. falcondriver

    falcondriver Well-Known Member

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    #3
    still have a yahoo listing from times when it was free, but i think i have never seen a visitor from there (shops/food). i paid ~$400 for a 3y advertising on a large portal about this topic, sends me between 50 and 100 visitors per month - think this makes much more sense than $300/y for yahoo.
     
    falcondriver, Dec 5, 2006 IP
  4. kay.s

    kay.s Guest

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    #4
    Yahoo may not be driving enough traffic but it certainly enhances the authority of a website. But is Yahoo inclusion worth $$$ .... Who whould answer that???
     
    kay.s, Dec 6, 2006 IP
  5. Bondat

    Bondat Peon

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    #5
    I don't have ecommerce site but definitely Yahoo directory will give you benefits in traffic and SERP rankings because Yahoo really gave you good quality links. IMO
     
    Bondat, Dec 10, 2006 IP
  6. alien

    alien Well-Known Member

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    #6
    I am having 2-3 sites in yahoo directory from Sep 06 but it does not and impact on SERP rankings at all. IMO with the $299 fee in yahoo directory is not worth.
     
    alien, Dec 10, 2006 IP
  7. dachilla

    dachilla Well-Known Member

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    #7
    I don't think so....
     
    dachilla, Dec 29, 2006 IP
  8. mad4

    mad4 Peon

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    #8
    Yes its worth it. Especially in the UK where its free.
     
    mad4, Dec 29, 2006 IP
  9. beejeebers

    beejeebers Peon

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    #9
    It's not worth it as Yahoo has dropped the ball on their directory. They had it right at one point, but lost focus and now it just plain sucks.

    I've got a couple in there and haven't really noticed any increase in traffic from them.
     
    beejeebers, Dec 29, 2006 IP
  10. jrbiz

    jrbiz Acclaimed Member

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    #10
    Hi,

    I have found Yahoo to be less effective than either Google or MSN. I also find their GUI to be more difficult, especially adding in new keywords.

    JR
     
    jrbiz, Dec 29, 2006 IP
  11. mad4

    mad4 Peon

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    #11
    This thread is about the Yahoo directory, not the search engine or the PPC engine.
     
    mad4, Dec 30, 2006 IP