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Website keywords in title or description?

Discussion in 'Search Engine Optimization' started by lapidus, Sep 22, 2024.

  1. #1
    Hello

    I am curious where to put keywords in meta title or meta description for website.

    And what is a difference to put in meta title and in meta description.

    What is the best of this two option for best SEO, and why?


    Thanks
     
    lapidus, Sep 22, 2024 IP
  2. GreenHost.Cloud

    GreenHost.Cloud Member

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    #2
    You should include your primary keywords in both the meta title and meta description, but focus on the title for ranking purposes since it's more heavily weighted by search engines. The meta description is more about enticing users to click through, so use it to provide a compelling summary that encourages visitors to check out your content.
     
    GreenHost.Cloud, Sep 22, 2024 IP
    lapidus likes this.
  3. lapidus

    lapidus Well-Known Member

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    #3
    Thanks for amazing answer. i really appreciate this.
     
    lapidus, Sep 22, 2024 IP
  4. babbar

    babbar Peon

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    #4
    @GreenHost.Cloud is right. Your meta title is about 60% to 70% of your SEO optimization for a page. Use keywords but no stuffing, just write a simple title as "Pumpkin recipes for students | [your brand]. Try to keep it short (50-55 characters) but don't stick to it, you can have a longer title, as long as you respect the meaning of your topic. "Simple recipes | Pumpkin Recipes | Recipes for Students" is overoptimized and won't work as much as the former I give you.
     
    babbar, Sep 28, 2024 IP
  5. John_Collinson

    John_Collinson Peon

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    #5
    Placing keywords in both the title and meta description is useful, but they serve different purposes. The title is crucial for ranking and should include primary keywords for better visibility in search results, while the meta description provides a brief summary that influences click-through rates. For best SEO, focus on optimising the title with targeted keywords for ranking and use the meta description to attract clicks with compelling and relevant content. Be aware, however, that your description may not appear in the SERP exactly as you wrote it. Google may choose to display a different one.
     
    John_Collinson, Sep 30, 2024 IP
  6. ForgottenCreature

    ForgottenCreature Notable Member

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    #6
    Your keywords should be included in both your meta title and description. Your meta description will be key in whether or not users will click on your site when it appears on the search engines.
     
    ForgottenCreature, Sep 30, 2024 IP
  7. LucasABCD

    LucasABCD Greenhorn

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    #7
    For optimal SEO, it is essential to focus on both meta titles and meta descriptions. Prioritize keywords in the meta title for ranking purposes and use the meta description to entice users to click through. Both elements work together to improve visibility and CTR, which can lead to better organic reach and ultimately, higher rankings in search engines.
     
    LucasABCD, Oct 10, 2024 at 7:47 AM IP
  8. Ionnelli

    Ionnelli Greenhorn

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    #8
    you can see how do it on this blog
     
    Ionnelli, Oct 11, 2024 at 7:57 AM IP
  9. Rimi Ghosh

    Rimi Ghosh Peon

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    #9
    Both meta titles and descriptions are important for SEO, but the meta title is generally considered more crucial. It directly influences click-through rates (CTR), impacting your search engine ranking. A compelling title can encourage users to click on your page, increasing visibility and organic traffic.
     
    Rimi Ghosh, Oct 13, 2024 at 8:41 PM IP
  10. bijutoha

    bijutoha Well-Known Member

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    #10
    From what I’ve found, the best practice is to include your main keyword in the meta title to help with rankings. While it’s okay to include keywords in the meta description, the focus should be on making it compelling and relevant so users are motivated to click. This way, you’ll not only rank well but also attract more clicks.
     
    bijutoha, Oct 13, 2024 at 10:37 PM IP
  11. pallavitechgeek

    pallavitechgeek Peon

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    #11
    Keywords are important to be used in both meta titles and descriptions. I thinks this article would be helpful for you: https://www.teamlewis.com/magazine/seo-metadata-best-practices-on-page-optimization/
     
    pallavitechgeek, Oct 14, 2024 at 5:43 AM IP
  12. VladislovasBartulis

    VladislovasBartulis Peon

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    #12
    Hi! Keywords should be placed at the beginning of the meta title and in the meta description to enhance relevance for search engines. The meta title appears in search results as the page's title, while the meta description is a brief text that describes the page's content. For SEO, it's important to optimize both, but the meta title has a greater impact on ranking since it's the first element users see.
     
    VladislovasBartulis, Oct 15, 2024 at 1:00 AM IP