1. Advertising
    y u no do it?

    Advertising (learn more)

    Advertise virtually anything here, with CPM banner ads, CPM email ads and CPC contextual links. You can target relevant areas of the site and show ads based on geographical location of the user if you wish.

    Starts at just $1 per CPM or $0.10 per CPC.

Adsense Alternatives?

Discussion in 'General Business' started by jjfighter, Feb 6, 2007.

  1. #1
    I am a big fan of Adsense, and have seen some great returns. My only concerns with it is having a business model for some of my sites built around it. I have other sites that use different business models, but they are still in their infancies (is that a word :) ). But I am using the profits from my other adsense sites to drive these new ones.

    So my thought is, what would I do if tomorrow adsense is gone? Or google decides to kill my account for some unknown reason. What would be a good alternative to an adsense type of model? Obviously there are similar services to adsense or marketing affiliates, but I'm trying to think a little differently.

    Any thoughts, ideas?
     
    jjfighter, Feb 6, 2007 IP
  2. Codythebest

    Codythebest Notable Member

    Messages:
    5,764
    Likes Received:
    253
    Best Answers:
    0
    Trophy Points:
    275
    #2
    What about YPN? Same stuff...
     
    Codythebest, Feb 6, 2007 IP
  3. forumrating

    forumrating Notable Member

    Messages:
    6,565
    Likes Received:
    347
    Best Answers:
    0
    Trophy Points:
    275
    #3
    adbrite is good alternative if you have huge traffic.
    also banner ads.
     
    forumrating, Feb 6, 2007 IP
  4. hans

    hans Well-Known Member

    Messages:
    2,923
    Likes Received:
    126
    Best Answers:
    1
    Trophy Points:
    173
    #4
    adsense alternatives:

    1. better adsense=improved / fully optimized adsense

    2. fully compliant with TOS to absolutely avoid getting even near any TOS violation

    a totally optimized adsnes in color, format and placement is MUCH better than what most have now and there might be no true alternative to a fully successful adsense
     
    hans, Feb 6, 2007 IP
  5. jjfighter

    jjfighter Well-Known Member

    Messages:
    94
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    111
    #5
    hans, I agree with you fully. And that is what I have done, and I have seen a lot of success with that. I am thinking more along the lines of the future. Do you think adsense is strong enough to built a solid model off of?
     
    jjfighter, Feb 6, 2007 IP
  6. BrianR2

    BrianR2 Guest

    Messages:
    734
    Likes Received:
    24
    Best Answers:
    0
    Trophy Points:
    0
    #6
    There are definitely some sites making a tonne of cash off of Adsense. Plentyoffish.com makes around $300,000/month on adsense alone.
     
    BrianR2, Feb 6, 2007 IP
  7. Sohan

    Sohan Peon

    Messages:
    2,330
    Likes Received:
    74
    Best Answers:
    0
    Trophy Points:
    0
    #7
    Adsense is not stable. All the advertisers for your market just might stop one day, and your stuck.
     
    Sohan, Feb 6, 2007 IP
  8. hans

    hans Well-Known Member

    Messages:
    2,923
    Likes Received:
    126
    Best Answers:
    1
    Trophy Points:
    173
    #8
    yes i am actually very sure
    i have each year invested quantities of time ( usually about 3-4 weeks FULL time ) to re-study G help pages, to review some success stories published at G and to adapt my pages accordingly

    adsense is one part of revenue - the direct revenue from the services offered online my other part - 50:50 approx.

    the more i keep on optimizing these days the more adsense becomes a solid piece of revenue to carry on and go up even further
    of course i use a substantial part of the adsense revenue to invest in better productivity, more content, new content

    and since 2 months i have been approached by some 4 or so advertising agencies to participate in THEIR ad programs - so far i still belief in one major carrier = adsense.

    adsense has improved so much during the past 2 years and with the new ATF and movie-ads going on - advertisers bid much higher than a year ago and the average eCPM has substantially increased during past 3 months, about doubled

    i belief doing ONE thing but optimizing it to the fullest brings greatest success. see some of my most recent threads started

    i have 1 site only - but many totally different sections and i love all that work so much that producing more content is easy for me - and hence increasing traffic usually by 100% / yr is normal and results in so much better overall performance that i never would want to spread all my focus on all the many banner and other ads

    i have seen adword success from local small family business - thanks to adsense on my and other sites - hence how would/could i help local business to promote their service if i switch from one advertising paltform to another one ...

    G is a solid business to stay beyond my time and thus a solid partner for adwords/advertisers
    if we all pull on one string and in the same direction all at once, then all enjoy greater success, G, advertisers and publishers.

    the next step i will do is to install openads adserver on my server - it is installed but unconfigured yet - but I have done all the preparation to make it better and easier to use than originally planned.

    the advantage will be an instant option to an alternative if for some reason it ever would become necessary. for those eventualities i keep the request to advertise on my site in an eMail folder - just in case. but the ever improving and ongoing success with G lets me focus full on that one. the OTHER advantage is to know exactly what pages the clicks come and hence to get full feedback to even more optimize adsense- ...

    more ... better than excellent ? - that would mean adsense=heavenly because excellent it is already these past months and much more than excellent even the past weeks!

    one more point i experienced last year after june 27th event at G

    during many weeks i had mainly NON-G visitors, many of them actually
    but the CTR / eCPM went below 5% during all the NON-G visitor time
    resulting in my assumption that G visitors MAY eventually more likely click on G ads than on NON-G ads
    while NON-G visitors may act accordingly as well.
    since the vast majority of visitors are G visitors - i stay with G - the number of digits in my current ctr prove me right so far

    and the final point about that sinkind ctr after the june 287th even at G was even more surprising - after full G traffic back around august 18 or so - it took several weeks for the ctr/eCPM to return to its normal level above mid-2-digits

    that could mean if you take away traffic from adsense every now and then, that your ctr/eCPM may stay lower than those who are fully local to G and have but ONE adveritser on a site - my conclusion after a clear prove of other factors than simply traffic affecting adsense $

    re Sohan's fear:

    i have visitors from 200+ countries and a WIDE variety of different topics and an equally wide variety of advertisers - site targetted and global - from local airline to hotels, to global companies, etc ... so many different topics that even if one drops out nothing changes at all

    like yahoo dropped last year may out and i even never noticed any drop in traffic at all. i have many thousands of pages unique content and produce more on almost daily basis since nealry 10 years - content of so many different nature that all advertisers to drop out is as likely as the moon getting married to the sun next year
     
    hans, Feb 6, 2007 IP
  9. siraxi

    siraxi Peon

    Messages:
    333
    Likes Received:
    6
    Best Answers:
    0
    Trophy Points:
    0
    #9
    I was thinking at the very same topic today. Adsense works well for me, yet as it happens I start being concerned of the quality of services it mainly advertises and the quality of my visitor's experience with those sites & services. I started to look for alternative ways of advertising which promote better services, while earning me the same money :D

    The only idea that sticks into my mind is to offer better quality services myself and forget about advertising altogether, but that requires some more effort... I should hire real professionals to design and offer quality services, with all the risks involved.
     
    siraxi, Feb 6, 2007 IP
  10. jjfighter

    jjfighter Well-Known Member

    Messages:
    94
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    111
    #10
    Great post hans, that makes a lot of sense.

    I am shocked though that you receive a 2-digit CTR. I wonder how that is accomplished. I have a huge sites with over 60,000 registered users and get over 3,000 unique visitors a day. My CTR only averages around 3-4%. I have done a lot of work trying to use it effectively in my site and average about $60-80 a day. Obviously I'm not breaking the bank, but if I had a CTR in the double digits... that would be niiiicceee
     
    jjfighter, Feb 6, 2007 IP
  11. stock_post

    stock_post Prominent Member

    Messages:
    5,213
    Likes Received:
    249
    Best Answers:
    0
    Trophy Points:
    310
    #11
    www.AdSenseAlternatives.com

    That is my web site url

    But, I don't have time for that site any more.



    Thanks
     
    stock_post, Feb 6, 2007 IP
  12. casperl

    casperl Peon

    Messages:
    1,560
    Likes Received:
    57
    Best Answers:
    0
    Trophy Points:
    0
    #12
    casperl, Feb 6, 2007 IP
  13. hans

    hans Well-Known Member

    Messages:
    2,923
    Likes Received:
    126
    Best Answers:
    1
    Trophy Points:
    173
    #13
    so lets make it nice for you
    send me ur URL by direct email ( see my profile )
    then you get full and detailed advice how to convert ur site/ad layout into a higher paying and fully legal FULLY TOS compliant site to move your ctr/$ UP

    BUT

    you need to be willing to WORK and convert step by step
    u have nothign to lose but 50-100 $/ more to win
    give it a try
    NOW this night ( here its 3:30 AM ) and u'll see the difference whin hours if u work the templates/ placements within hours

    OR

    just look EXACTLY at my pages -. better at a few totally separate sections with totally different CMS or content/page layout
    below all all sig is my site
    go wallpapers, loveĉards, forums ( only 3 are optimized yet) on your wings ... and blog

    then u get an overall idea of how

    the key points are
    formats
    strictly ONLY
    336x280ATF top-center
    300x250 top center below H1-title of each page
    top-left ABOVE the navigation bar on all CMS pages ( i had to MOVE my blog nav bar from right to LEFT

    and

    the COLOR of all ads is exactly as in the blog
    hence i have
    link-title red=#DD0000
    text=#993399
    domain name on add #0000FF

    NO border and background i have usually white or my default page bg=# FFFFEE

    ONLY the 3 a.m. TOP o fpage placements and only the 3 formats ONE adunit each per page!

    OR emai and i walk you thru all changes step by step real time tonight
     
    hans, Feb 6, 2007 IP
  14. tigrrra

    tigrrra Well-Known Member

    Messages:
    2,109
    Likes Received:
    68
    Best Answers:
    0
    Trophy Points:
    120
    #14
    you can open a Amazon store too and you get money for any items sold from the people u referred
     
    tigrrra, Feb 6, 2007 IP
  15. jjfighter

    jjfighter Well-Known Member

    Messages:
    94
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    111
    #15
    tigrrra, I believe currently I can make a lot more money with adsense then opening a store. Plus even if it's affiliate stuff, I really don't think selling stuff would work well on my site(s)
     
    jjfighter, Feb 6, 2007 IP
  16. jjfighter

    jjfighter Well-Known Member

    Messages:
    94
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    111
    #16
    Tigrrra, by the way, very impressive website: mywii.com

    What script is that run by?
     
    jjfighter, Feb 6, 2007 IP
  17. tigrrra

    tigrrra Well-Known Member

    Messages:
    2,109
    Likes Received:
    68
    Best Answers:
    0
    Trophy Points:
    120
    #17
    It runs on ccms customcms.net if you need a copy the guy is really good on tech support I think I found him here on DP don’t member though.
     
    tigrrra, Feb 6, 2007 IP
  18. Red_Virus

    Red_Virus Well-Known Member

    Messages:
    3,756
    Likes Received:
    249
    Best Answers:
    0
    Trophy Points:
    135
    #18
    tigrrra that is actually Cool site, & I agree a targetted amazon shop can fetch u a alot of money
     
    Red_Virus, Feb 6, 2007 IP
  19. BrianR2

    BrianR2 Guest

    Messages:
    734
    Likes Received:
    24
    Best Answers:
    0
    Trophy Points:
    0
    #19
    Hi Hans, can you send the links to those pages where you are using these ads with great success. I can't seem to find them.

    I saw your google search bar; you can also use javascript to put the cursor in the search bar so if anyone starts typing they will automatically see it in the search bar.
     
    BrianR2, Feb 7, 2007 IP
  20. hans

    hans Well-Known Member

    Messages:
    2,923
    Likes Received:
    126
    Best Answers:
    1
    Trophy Points:
    173
    #20
    Brian
    while i am still working on implementing the a.m. formats on all pages
    MOST sections are completed by now
    you find a true ATF on my blog = see sig below
    as well as in my photo gallery, lovecards, wallpapers and most other text sections as well - probably about 90% of pages are converted as of these minutes - incl most forums and forum-post pages

    in my blog as well as photo gallery you find the 160x600 RED color above the nav bar !
    in the photo gallery that change of placement from below to above nave bar has multiplied the ctr on that format
    the repalcement of the earlier leaderboard ( was among the 3 successful formats a year ago ) by the current 336x280 again nas very substantially imprfoved ctr/$
    the photo gallery was until a few weeks ago the by far lowest ctr section of the entire site - now it is near average in ctr and $

    my traffic/eCPM varies very much during the course of day by almost factor 2. european surfing time is highest in both en and de language
    de language is highest of all by far - highest by $/ecpm
    US zone surfing time is average
    and asian surfing time is lowest
     
    hans, Feb 8, 2007 IP