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1st campaign what am I doing wrong?

Discussion in 'Yahoo Search Marketing' started by NeilT, Feb 21, 2008.

  1. #1
    I just set up my 1st campaign on yahoo. I got about 100 keywords for testing and over the past 24hrs they have generated a wopping 0 clicks and 2 page impressions.

    The ads and keywords are all approved. I have also placed good bids for most of the words. Anyone with some experiance mind helping me out?

    Thanks,
    Neil
     
    NeilT, Feb 21, 2008 IP
  2. calvinpbp

    calvinpbp Banned

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    #2
    what is your max bid?
     
    calvinpbp, Feb 21, 2008 IP
  3. NeilT

    NeilT Peon

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    #3
    my max bids are at 20cent and the estimator is telling me I only need to spend 10cents to get the 1st position for most of these keywords. I just upped all my bids to 50cents to see if it makes a difference.

    another thing I notices is that my Display Rate is at 50.0%. How do I improve this?
     
    NeilT, Feb 21, 2008 IP
  4. nobaman

    nobaman Guest

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    #4
    Youre not letting us know very much.

    -Turn content network off
    -Turn rotating ads off
    -Go with standard match type

    + check if your reports are set for today, by default they are yesterday.

    WAIT! The reports are not live.
     
    nobaman, Feb 21, 2008 IP
  5. argothiusz

    argothiusz Well-Known Member

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    #5
    10 cents for first position?? Probably you are bidding on something with very low search rate.
     
    argothiusz, Feb 21, 2008 IP
  6. NeilT

    NeilT Peon

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    #6
    Ya, This is the msg I got from yahoo! support staff:

    Probably a good thing thay I did not get any clicks from yahoo as as 70% of ppl who made it to my landing page from other advertisement sources were not clicking through to the offer.
     
    NeilT, Feb 22, 2008 IP
  7. iain123

    iain123 Well-Known Member

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    #7
    i have the same problems but i have popular keywords,just put my bids etc up and sorted the settings to what is suggested above,just wait and see now :)
     
    iain123, Feb 22, 2008 IP
  8. espresso

    espresso Peon

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    #8
    I've struggled to make Yahoo work too but I know people that rave about it and prefer it over Google. If it doesn't work for you right now, focus on the search engines that do and come back to it later when you feel ready for another try.
     
    espresso, Feb 24, 2008 IP