1. Advertising
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    Advertising (learn more)

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Ad Unit vs. Link Unit

Discussion in 'Placement / Reviews / Examples' started by Jiraiya, May 14, 2005.

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  1. #1
    Link units look alot nicer and less like ads but the user has to click through two levels of links before owner gets money.

    Does anyone have thoughts on Ad Units compared to Link Units? Which is more effective for you, ad unit or link unit?
     
    Jiraiya, May 14, 2005 IP
  2. Arnie

    Arnie Well-Known Member

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    #2
    AS units are better no doubt. Adlink makes about 10% from the total.
     
    Arnie, May 14, 2005 IP
  3. webbom

    webbom Well-Known Member

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    #3
    I've seen that it depends on the page on where the ad links are placed. Sometimes the ad links have search terms more appealing than the ones of the ad units a get a better ctr.
     
    webbom, May 14, 2005 IP
  4. anotherchancetosee

    anotherchancetosee Guest

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    #4
    I must admit to being surprised, but my Adlinks unit brings in about 40% of my total. I thought the double-layer wouldn't work well, but it seems to. I've had next to nothing from Search though
     
    anotherchancetosee, May 14, 2005 IP
  5. Crusader

    Crusader Peon

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    #5
    I was also very surprised by Adlinks. After setting up a channel to monitor how they perform I'm now seeing that it generates almost 50% of my total Adsense revenue!
     
    Crusader, May 14, 2005 IP
  6. e10

    e10 Well-Known Member

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    #6
    The links do nothing on my site. Seems like they should, but they don´t.
     
    e10, May 14, 2005 IP
  7. anusha

    anusha Active Member

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    #7
    Well, Ad units showing 4 ads is better than a link unit with 4 links... why ? Ads appearing first pay more than the once following it....let me explain, a click on the 4th link from the ad unit would fetch you more $$ than a click on the 5th link of the choosen link (from the link unit) for the same keyword..
     
    anusha, May 14, 2005 IP
  8. rmaraujo

    rmaraujo Guest

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    #8
    > I've had next to nothing from Search though

    I believe now that new browsers all have Google search built-in and with easy access, Search is indeed a little useless on sites anyway. Mozilla and Opera, on the other hand, must be making a lot of money on this.

    []s
    Ricardo.
    ---
    http://www.pontomidia.com.br/ricardo/greatweb
    ---
     
    rmaraujo, May 14, 2005 IP
  9. anusha

    anusha Active Member

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    #9
    That's right, I use Mozilla firefox and did notice them incorporating google as their homepage... :)
     
    anusha, May 14, 2005 IP
  10. aspcoder

    aspcoder Peon

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    #10
    obviously ad units are better
     
    aspcoder, May 15, 2005 IP
  11. King_Richard

    King_Richard Well-Known Member

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    #11
    alot depends on how adlinks or ad units are incorporated into the website
     
    King_Richard, May 16, 2005 IP
  12. tfraymond

    tfraymond Active Member

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    #12
    I respectfully disagree :)

    I have Adsense search on my site (www.clown-ministry.com), and had lots of search queries last month. More important than the revenue (icing on the cake, in my case) is finding what my readers are looking for -- a nice source of new article ideas.

     
    tfraymond, Dec 18, 2005 IP