1. Advertising
    y u no do it?

    Advertising (learn more)

    Advertise virtually anything here, with CPM banner ads, CPM email ads and CPC contextual links. You can target relevant areas of the site and show ads based on geographical location of the user if you wish.

    Starts at just $1 per CPM or $0.10 per CPC.

Adsense Relevance Declining

Discussion in 'Placement / Reviews / Examples' started by infonote, Jan 16, 2006.

  1. #1
    Came across this question in Usenet. Do you agree?

    The ads AdSense was serving on our website were incredibly relevant.
    They have become dramatically less relevant in the following ways:

    1. Our website is similar to a bulletin board with each page/topic
    having distinct subjects. Approximately 10% of the subjects related to
    a topic for which the AdSense ads are well clicked and high value (high
    price per click). Ads related to those keywords are now being
    presented on pages from other topics that have no bearing on this
    subject. Seems like AdSense is overweighing aggregate clicks from the
    site over the content of individual pages. AdSense had been serving
    relevant ads on these pages.

    2, Since adding RSS feeds on our pages (in a section tagged with <!--
    google_ad_section_start(weight=ignore) --> ), many AdSense ads now
    relate to RSS feeds instead of the content of the page.

    Why is this happening? What can be done to improve the situation. Our
    click rates have declined dramatically as a result of these problems.
     
    infonote, Jan 16, 2006 IP
  2. IamNed

    IamNed Peon

    Messages:
    2,707
    Likes Received:
    276
    Best Answers:
    0
    Trophy Points:
    0
    #2
    I get well targeted ads. It depnds on your keywords and how much rich content you have.
     
    IamNed, Jan 16, 2006 IP
  3. dadasays

    dadasays Peon

    Messages:
    345
    Likes Received:
    27
    Best Answers:
    0
    Trophy Points:
    0
    #3
    I've noticed that some popular keywords are getting taken by the thousands of new Made-for-AdSense sites that appear every day.

    The supply and demand cycle will fix this. Once the popular high paying topics become low paying, the MfA sites will disappear. Just keep making real content, keep people visiting, and you'll push through it.

    My second most popular site has gone through 2 cycles in 3 months.
     
    dadasays, Jan 16, 2006 IP