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Comparing GA4 and ga univ I see an increase ga4 direct traffic

Discussion in 'Traffic Analysis' started by escounpo, Mar 13, 2023.

?

Why i see this issue?

  1. ga4 bug

    0 vote(s)
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  2. steup mistake

    0 vote(s)
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  3. ga4 feature

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  1. #1
    Hi to all :)

    I setup many GA4 and I still see the same issue on the direct session, in particular I see an unexpected increase of direct sessions compare ga4 and univ, here you can see the traffic comparison https://drive.google.com/file/d/1NZVB5LlUl-rJgwvqrcLSzY0xKGTMGeDd/view?usp=share_link ,


    for you is it a ga4 bug? did I make a mistake on the ga4 setup?
     
    escounpo, Mar 13, 2023 IP