Content Marketing Trends in the Year 2016!

1. Content Distribution Will Take Centre Stage Publishing your content is not enough anymore! You will need to distribute your content to a number of platforms so that it reaches your target audience. The platforms can be owned media (blogs, websites, social media pages, etc.), earned media (guest posts, product reviews, etc.) and paid media (display ads).
2. Sharing Your Content on Social Media a Must With an average user logging 1.72 hours per day on social platforms (which represents about 28 percent of all online activity), sharing your content on social media is a must. Social media channels such as Facebook, Twitter, Google+, LinkedIn etc. spread your message with a louder voice and much faster. However, make sure you share your links a few times in a day for better visibility.
3. Guest blogging will Stage a Comeback In 2014, Matt Cutts had declared that guest blogging was dead and it fell out of favor for some time. However, of late, marketers have again started considering guest blogging as a crucial marketing technique to draw traffic.
4. Mobile Optimization Will be King With over 1.2 billion people accessing the web from their mobile devices, it’s become important than ever that your website is mobile optimized. Another reason for optimization is that it reduces bounce rate.
5. Interactive Content Will Lead The Market People these days want to experience the process and learn something from in whatever they do. They prefer content that is conversational and interactive.

 

Content is king for your website but it is must be relevent for your site.

 

Well Said Vivek,

But i want to add some more important points from here, http://www.simplilearn.com/content-marketing-trends-2016-article



_Sandipan

 

Awesome informative news for digital marketer.

 

love the infographic style - great summary for the new year!

 

Content is king and will always be king, but your content needs to be original and relevant. The content you create should relate not only to your website and to the issue you are looking to promote, but should also answer questions. If your content can answer potential questions your users may have regarding your products or your website, both your users, and the search engines, will provide higher value to your content, end by extension, your website.

 

Informative post.Content marketing is very important factor in SEO.

 

I like your way (Infographics) to describe about the content should be.
we all facing the problem that we write a good content but we don't have an idea where we can share, so can you please let us know which sites is good for content sharing.
I know some ways for content sharing like blog posting, article sharing but i thought we can not get the good traffic by sharing an article but yes if your blog is meaningful then you can get good traffic.

 

Great information. The content is now the core of SEO techniques. For a good content one needs to get to fact that the written matter should satisfy the questions of the reader. Apart from organizing the content one needs to have good niche sites for submission. According to the survey the companies like dhaninfo, platinumseo and many others use social media sites to promote and get to a greater traffic over the blog and articles.

 

Hello, I like your information very much! It is very actualety post for me! Can you explain more detail information about: "Sharing Your Content on Social Media a Must With an average user logging 1.72 hours per day on social platforms (which represents about 28 percent of all online activity), sharing your content on social media is a must. Social media channels such as Facebook, Twitter, Google+, LinkedIn etc. spread your message with a louder voice and much faster. However, make sure you share your links a few times in a day for better visibility" . What do you mean about " louder voice"!