1. Advertising
    y u no do it?

    Advertising (learn more)

    Advertise virtually anything here, with CPM banner ads, CPM email ads and CPC contextual links. You can target relevant areas of the site and show ads based on geographical location of the user if you wish.

    Starts at just $1 per CPM or $0.10 per CPC.

Difference between Yahoo and Google PPC

Discussion in 'Yahoo Search Marketing' started by Big-V316, Jan 27, 2007.

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  1. #1
    I have finally gotten my campaign up and running but I have only one click in 48 hours. The same ad in Google would have 20 clicks by now. Is there a difference between Google and Yahoo searchers and ad copy they respond to?
     
    Big-V316, Jan 27, 2007 IP
  2. flip

    flip Peon

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    #2
    I would expect lower PPC volume (at least that's been my experience) simply because Y has less volume than G. It's not necessarily anything to do with your ad copy.
     
    flip, Jan 27, 2007 IP
  3. AsianKid

    AsianKid Peon

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    #3
    The amount you get paid.
    More people use google plus the fact google allows more publisher which in the end generates more ads being sold.

    YPN should allow more applications to be easily approved.
     
    AsianKid, Jan 28, 2007 IP
  4. DharmaSeo

    DharmaSeo Peon

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    #4
    are campaigns cheaper for same keywords on yahoo search marketing as adwords???
     
    DharmaSeo, Feb 12, 2007 IP