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how a search engine site earn money?

Discussion in 'General Business' started by fokerss, Jun 12, 2010.

  1. #1
    i just wondering how a search engine site earn money? i interested in this topic hope for any reply
     
    fokerss, Jun 12, 2010 IP
  2. pankajgirotra

    pankajgirotra Peon

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    #2
    There is no search engine by its own on internet. Either the organisation behind it provides other services and earn from there or gets a lot of donations.
     
    pankajgirotra, Jun 12, 2010 IP
  3. aeroz1

    aeroz1 Active Member

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    #3
    Search Engine's goal, ultimately, is to make a profit. Almost all see the route to profit must start with satisfied users. They understand that they need to provide their users with the best information possible while making it easy for users. What do they need to do to provide this service? They must:
    1. Make money. A business doesn't survive without making money.
    2. Have a very large base of pages for their users to search. Some engines now have well over a billion web pages cataloged.
    3. Make it easy for the users. If a user can find what they want, they will come back again. This means a good cataloging system, fast response, and hits on what the user wants.
    4. Never offend the users. With the exception of a few search engines, they don't want to have pornography, hate groups, violence listed in their engines.
    5. Don't support illegal activities. No legitimate search engine really wants to help someone find out how to make poison gas, sell drugs, or provide a pedophile connection.
     
    aeroz1, Jun 12, 2010 IP
  4. Goran

    Goran Peon

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    #4
    They usually earn money by placing sponsored ads near search results. Smaller search engines could put affiliate links to Amazon, Ebay, or other stores in those areas if they don't have a large enough userbase.
     
    Goran, Jun 12, 2010 IP
  5. madesukma

    madesukma Peon

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    #5
    to get the money, can also have ads on those sites. I think so.
     
    madesukma, Jun 12, 2010 IP
  6. Le Dangles

    Le Dangles Member

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    #6
    the only way i know of is by putting up ads related to the content that anyone is searching for.
     
    Le Dangles, Jun 12, 2010 IP
  7. vannarith

    vannarith Active Member

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    #7
    SE earn money by donation and the fee from their advertiser.
     
    vannarith, Jun 12, 2010 IP
  8. lifeplayer

    lifeplayer Notable Member

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    #8
    I would say most of the earning is come from the advertisement, advertiser are paying them to put the advertisement
     
    lifeplayer, Jun 13, 2010 IP
  9. Aleksandar Mitić

    Aleksandar Mitić Well-Known Member

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    #9
    PPC is the main source of revenue (google).

    That's why they are strict about relevancy, constantly improving their algorithms etc.. Relevancy is the key, if the advertiser makes money, they sure will keep on pumping cash into the system...

    The best thing about search engine revenue is that you can make money with just about any topic if we consider that today you have billions of web pages around and millions of them are selling something. Search engines don't choose the niche, they take the money wherever they can. Plus if you add a 60-65 % of the market that google has right now, billions of revenue every year...
     
    Aleksandar Mitić, Jun 13, 2010 IP
  10. petr_ind

    petr_ind Notable Member

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    #10
    Of course by selling ads.
    Formerly, google not sell anything, they built reputation.
    After they are established, they sell adsense, and lot other things to get money
     
    petr_ind, Jun 14, 2010 IP
  11. huhupooint

    huhupooint Peon

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    #11
    try to earn from google adsense
     
    huhupooint, Jun 14, 2010 IP
  12. pgb

    pgb Peon

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    #12
    I agree with a lot of these people. Google rakes in billions each year off of adsense/adwords. Yahoo has things like their directory that they charge people for, but I'm not really sure how much money they actually make off that.
     
    pgb, Jun 14, 2010 IP
  13. Curtisswn

    Curtisswn Active Member

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    #13
    Search engines are also subsidized somewhat by government. The government started the Internet, not Al Gore.
     
    Curtisswn, Jun 14, 2010 IP
  14. readbook

    readbook Banned

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    #14
    Most of from advertisement,like google adword...
     
    readbook, Jun 29, 2010 IP
  15. mentos

    mentos Prominent Member

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    #15
    SE earn by displaying ads such as google ads.
    Other than that,they gather your personal search behaviour and sell the data to marketing company.
     
    mentos, Jun 30, 2010 IP
  16. Justin_Dupre

    Justin_Dupre Peon

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    #16
    selling information, ads, commercial search, adsense/adwords
     
    Justin_Dupre, Jun 30, 2010 IP
  17. haveseo

    haveseo Well-Known Member

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    #17
    Its clear that search engine is a good place for inserting ads on it. So they earn by this way.
     
    haveseo, Jul 2, 2010 IP
  18. Barefootsies

    Barefootsies Well-Known Member

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    #18
    Targeted Search Results and Ad placement.
     
    Barefootsies, Jul 3, 2010 IP
  19. hostsaker

    hostsaker Active Member

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    #19
    they earn money through ads im sure.
     
    hostsaker, Jul 3, 2010 IP
  20. CODmagnate

    CODmagnate Member

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    #20
    Get really known...or lots and lots of ads
     
    CODmagnate, Jul 3, 2010 IP