How to improve earnings per click ?

I've added AdSense to my website a couple of weeks ago.

I've tried to improve whatever I could, like optimizing ad placement, improving traffic and page loads, and my CTR is somewhat satisfactory at this point.

However I am wondering how I can get better earnings per click. Although I have had a couple of lucky high paying clicks (in the 0.50$-0.75$ range), most clicks are pretty low paying.

Is there some strategies I can use to improve the earnings per click on my site ? How can I bring high paying ads on my site ? I understand that the topic of the site has a lot to do with that, but the site was built long before AdSense ever existed so I have to live with the topic

Until I get live links, this is my site URL (suggestions welcome) :

http://www.netblitzchess.com

Thanks,
EmperorCoder

 

Im not sure if this is completely accurate but this may help. "www.freewebs.com/topkeywords/"

 

Are you suggesting I randomly put some of those keywords in my page ? Even if they are not related to my content ?

Did you try it on your page ? How so ? What were the results ?

I see a lot of trash talking on this forum but not much *REAL* advice.

EmperorCoder

 

read my blogtimizer post here. it works for me, it might as well work for you

 

CPC it depends on the type of the keywords, some are better pay someothers no, and it depends on many factors like the bid.... also you can read this http://forums.digitalpoint.com/showthread.php?t=139524

 

http 500 error, i can't see anything...

 

Same thing here, can't load your page kukote. Seems interesting though



EmperorCoder

 

You niche/site topic makes a lot of difference. Some keywords are low paying, like those related to cooking, greeting cards etc. There are many other low paying keywords.

Thats why its better to decide your market and niche before you start a site.