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Interesting, a hybrid skyscraper ad format?

Discussion in 'Placement / Reviews / Examples' started by Telmari, Jun 10, 2006.

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  1. #1
    Sorry in advance if this is extremely common and I've just been living under a rock for a while..

    I was recently updating my laptop site, and I noticed a new form of a google ad I had not previously seen in my skyscraper position - it looked normal for the top 4 ads, but then the bottom position said "Change to ads about", and had links for a few new ad categories ... a bit like a link unit. I of course did not click on the unit so as to avoid click fraud.

    I'm not sure what actually would happen if a user clicked on one of these links, if it would be a new ad page like a link unit, or if it would just refresh the skyscraper...

    I captured a screenshot of the ad here. (I hope this isn't against any TOS of anywhere - I'll take it down immediately if so)

    Anyone seen/clicked this before, and if so, does clicking on one of those categories give you a new ads page, or does it just refresh the skyscraper portion of the page with new ads? Thanks!
     
    Telmari, Jun 10, 2006 IP
  2. agnivo007

    agnivo007 Peon

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    #2
    its a new beta google is testing out..combination of content and link unit like...
     
    agnivo007, Jun 10, 2006 IP
  3. eWESTPost

    eWESTPost Peon

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    #3
    I saw that few times before.
    From my understanding, when the ad inventory is large, the ads are categorised and an option to change the ads are displayed.
     
    eWESTPost, Jun 10, 2006 IP