Live Updated Features – October 2007

Hey there,

Thanks for all the feedback on this forum. I wanted to let you know about some new features.

Some of the features include:
* Report Updates - Configurable and Scheduled Reporting -- Allows advertisers to customize and schedule reports to be delivered via email.
* Improved navigation - added “Next” and “Previous” buttons to Campaign, Ad Group and Keyword Details pages that enable you to more easily move between objects in your account, including Top and Watched objects.
* Improvements to the Calendar -- In the calendar widget that appears in the upper right of the page under your Campaigns and Reports tabs, you can now select "Today," from the "Custom Date Range" drop-down menu.
* Added links to our editorial guidelines on several related pages where you might want to be able to reference them.

As we stated, the Blocked Domains feature http://forums.digitalpoint.com/showthread.php?p=4680410#post4680410, which allows advertisers to specify certain sites in our partner distribution network on which they do not want their ads to appear, will go live later this month. Initially, Blocked Domains will be available in the US and Korea We plan to roll out Blocked Domains in other markets next year.

We’ve posted a more detailed article on these and other new features on our Yahoo! Search Marketing blog: http://www.ysmblog.com/blog/2007/10/08/updates-great-and-small/
As more updates and enhancements become available, we’ll definitely keep you updated.

All the best,
YahooPete

 

Why can't yahoo roll out features like 'blocked domains' globally in an expeditious way. Presumably Yahoo wants to allow advertisers to get targetted traffic, as long as there remains a huge gulf between the traffic selection capabilities of Adwords and YSM it's very difficult to be a committed yahoo advertiser.

For example, I receive a load of junk traffic from yahoo partners and while I can opt out of the content network I can't opt out of these sites.

Also, in a place like the UK - while I understand geo targetting is not an exact science I can't believe that London as a metropolitan area with 10 million people can't be specifically targetted.

There is no doubt that there is a lot of value for advertisers in yahoo traffic, but given that the YSM upgrade has obviously taken a lot of features from the adwords interface I'm amazed that you haven't added some of this functionality.....Come on Yahoo.....

 

Hey, YahooPete I have a question... can I use the same domain for more than one account(not the same instant). I have opened YSM account some 6 months back... can I use the domain name which I used for that account now for another account???