Social Media: Best Free Marketing Tool for Event Presenters!

Social networking websites has made a great influence in the Event industry. Social networking sites like Facebook, Twitter, LinkedIn, Instagram and Pinterest etc. provides a platform for event presenters to manage, promote, improve the attendee experience and spread out the importance of the event even. Not only this, these social networking sites also help you to make an impact on fans even after end of the event.

Social media marketing and social networking platforms helps event presenter to promote their event and to their fans and make them aware about the latest update related to the event, artist and performances. This has resulted in a bigger audience of followers, more likes and additional attendees. The recent #hashtags technique also increases the visibility of event and makes it easier to reach out to a larger mass of fans and makes it more discoverable for others who did not know about the event. Re-posting and tweeting during and after events helps fans to extend their connection to it.

Through Youtube, Vimeo and other video sharing websites you can share your event video with your fans. You can create your event videos trailers, interviews and also can share your past events video just before your new event to create a buzz to your fans. Videos can help to build up excitement for the attendees to see what they are expecting. Again, through Facebook, Twitter and LinkedIn you can promote videos and increase your reach.

Photo sharing is another awesome way to promote your event. During the event, you can share your event photos to various photo-sharing websites like Pinterest, Flicker, Picasa, Instragram etc. Attendees can share those photos to their profile which helps you to create great buzz for your event.

Social networking websites are also very helpful even after end of your event. These websites will help you to get feedback, upload videos and photos to highlight the event and provide you an option to maintain a relationship with your attendees because maintaining relationship will help you to promote your future events. Feedback is a great method to check what worked before, during and after the event. What did your attendees like or dislike and what they suggest making your future events more successful. This will help event presenter to analyze what needs to be improved for the future events.

Social Media has been proven to be an effective tool to involve with attendees before and during the event itself. For any event to be successful you have to use Social Media Platforms to reach out to your target audience. By using these simple tips you can build buzz, promote and engage your audience.