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Standard Keywords question

Discussion in 'Yahoo Search Marketing' started by trosquin, Jun 4, 2008.

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  1. #1
    I have an adgroup set up as standard match type.....but all the keywords contained in that group are Advanced match type. How come the dont say standard on the individual keyword page? And do I have to go through and set them all to standard eventhough the adgroup is set for standard?
     
    trosquin, Jun 4, 2008 IP
  2. jackweb2020

    jackweb2020 Active Member

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    #2
    You have 4 levels to take into account, which effect standard/advanced matching options:

    Account
    Campaign
    Ad Group
    Keyword

    Make sure you start from the top down and check them all.
     
    jackweb2020, Jun 11, 2008 IP