1. Advertising
    y u no do it?

    Advertising (learn more)

    Advertise virtually anything here, with CPM banner ads, CPM email ads and CPC contextual links. You can target relevant areas of the site and show ads based on geographical location of the user if you wish.

    Starts at just $1 per CPM or $0.10 per CPC.

Switch from G to Y for + Conversions?

Discussion in 'Yahoo Search Marketing' started by bookworm-seo, Jul 12, 2006.

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  1. #1
    A person I know recently told me I should test PPC campaigns at low cost on Google, find good keywords, then move the campaign to YPN and spend slightly more. Apparently this increases conversions.

    Anyone else heard that? What are your ppc strategies?
     
    bookworm-seo, Jul 12, 2006 IP
  2. mike_01

    mike_01 Peon

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    #2
    no one will actually tell you the strategies (if they are working well) and as far as the conversions ratio on Yahoo is concerned, it totally depends on what product you are on and this changes frequently... m doing on both and getting good response.. and will soon run EXPERIMENTAL PPC on few others too...
     
    mike_01, Jul 19, 2006 IP
  3. jameskon

    jameskon Well-Known Member

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    #3
    well for Google only then when you have long term plans to stick to them, because its all the game of click through ratio in G where as in yahoo through money and you can get the top rank anytime. strategies come to play when you go for G.
     
    jameskon, Jul 19, 2006 IP
  4. ceetee

    ceetee Peon

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    #4
    For the product I promote Yahoo is a lot less competitive. The price which puts me in 9th position on Google is good for 3rd in Yahoo using exactly the same ad. And obviously the CTR is much larger.

    It's early days, but profitabilty seems much the same.
     
    ceetee, Aug 2, 2006 IP
  5. Cheap SEO Services

    Cheap SEO Services <------DoFollow Backlinks

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    #5
    YPN is it not for others outside of US??
     
    Cheap SEO Services, Aug 2, 2006 IP
  6. bookworm-seo

    bookworm-seo Peon

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    #6
    thanks. appreciate the tips
     
    bookworm-seo, Aug 3, 2006 IP