Warning - Yahoo Search and Toseeka Fraud!

Ok,
I just caught onto this today...

Basically, Toseeka is having bots click on their ads. But they are doing it very stupidly.

Heres some background on what i am advertising...
I sell a weight loss pill called zylene on my website H4Rx.com, I have PPC campaigns for it on every major search engine... However the only content search i have been using is yahoo as a few major forums in which i frequent related to diet pills uses yahoo's publisher network...

Anyway, i have been getting alot of traffic from toseeka - 73 to be exact in the past 3 days.

When toseeka sends me traffic, it comes in short instant burst of 3-5 visitors all at once (within 15 seconds of each other) Which should have tipped me off, but thats to google analytics and live person, here is some other fishy info..

- When the visitors join 0 out of the 73 have ever gone to a different page.

- out of the 8 i have witnessed so far today via live person, They stay on the home page for exactly 2 minutes and 9 seconds then exit out. Exactly that amount of time for each one...

- Every ip address is from odd web host providers. 0 are from: RR, Brighthouse, Versizon or aol.

- did i mention every single one stays for exactly 2 minutes and 9 seconds???

This is obvious PPC fraud and i am glad i found out after 3 days instead of 3 months.

I urge anyone else using yahoo to check their records and check is they have been getting any traffic from toseeka and request a refund for those clicks.

 

arcadie,

This is odd activity if your stats are correct, especially the length of visit (i'm assuming this is javascript?).

I actually started noticing toseeka yesterday on my ysm logs. . . what's weird to me is that i'm getting multiple searches for the same search term, one that would not be likely to be searched for multiple times. Yet these odd search terms are drawing 2 clicks within a few hours. I think this may be related to toseeka's "related search terms" suggestions, which probably cache previously searched terms. But I still don't like it, not to mention they haven't converted yet. I think I'm going to block their domain too.

Thanks for the heads up.

 

I also block their traffic as it does not convert. if you check out http://www.adsblacklist.com/ you will see they are pretty high up the list.

 

Toseeka is owned by MeziMedia, which is owned by ValueClick. I highly doubt they're engaging in click fraud. What's to say Yahoo isn't already throwing out the charges?

 

I saw traffic from Toseeka, and I am not even advertising on the content network!

 

I would not say that toseeka is engaged in click fraud, but where exactly does their traffic come from? If it is from arbi then it will be of lower quality than from yahoo directly.

@grant yahoo includes parked pages and other partners in their search network.

 

barbarpapa,

Thanks, I am not going through and adding domains to my blocked list, etc... Might be time to move the campaign over to Google.

 

It is definitely worth a go with adwords, though you will have to deal with stricter Quality Score issues as well as potentially higher prices.