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Which one is better in SMM?

Discussion in 'Social Networks' started by Hariharan1, Jun 1, 2012.

  1. #1
    I use twitter and facebook but I am confused which one is better in social media marketing. Somebody says twitter and some says Facebook.



    About Face Book:

    Facebook appeals to social animals and can be very addicting to people who have an insatiable appetite to stay connected with friends and make new acquaintances. In fact, some people report they rarely use email or IM tools anymore in their online social communications anymore, relying almost entirely on Facebook for email, chat, image and video sharing.

    Cons:
    * More difficult to navigate and update
    * Requires investment of time to realize sustained benefit
    * Opt in model requires a user to allow others to connect
    * Less immediate responses; unless you stay logged on continually
    * Overhead of mashup and “thick” applications could limit scalability, bloat cost structure

    About Twitter:

    The usefulness of Twitter is not readily as obvious to some people as Facebook; although it may be more addictive once you get the hang of Tweeting; you get more immediate responses and it seems to live somewhere between the worlds of email, instant messaging and blogging. Twitter encourages constant “linking out” to anywhere and, in that respect, is more analogous to a pure search engine; another way to find people and content all over the Net.

    Cons:
    * Limited functionality; find people, send brief messages, direct replies
    * Limited to 140 characters per update
    * Not all people find it immediately useful
    * Over-emphasis on follower counts
    * Easily abused for spam and increasing the noise level
    * Relatively smaller installed user base
    * As yet no readily apparent monetization strategy

    In the end, both Twitter and Facebook are simply communication tools; both will continue to evolve and morph as users find new ways to extract value and either network may or may become a long term winner in the rapidly evolving social networking space. Ultimately, the fact remains to be seen whether either application has a profitable, scalable and sustainable business model or whether the exit strategy is simply to be acquired.

    How to get more traffic
    [HR][/HR]​
    There is two things you have to keep in mind

    A. On page optimization
    B. off page optimization

    On page optimization: keyword analysis using tools, competitor keyword analysis. Then you have utilized these analyzed key phrases in title, meta tags, headers, body and images. This helps in better positioning of your website for your optimized keywords.

    Off page optimization: It helps in increasing the back links of a website and thus the page rank of the website. This process can be achieved in the following ways:

    a. Link Directory submission
    b. Article Submission
    c. Press release submission
    d. Social Bookmarking
    e. Social Networking
    f. Forum Posting
    g. Blog commenting
    h. Rss Directory submission
     
    Hariharan1, Jun 1, 2012 IP
  2. shuvo

    shuvo Active Member

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    #2
    Well both has positive and negatives.Use both and track which platform gives you the best result and stick with that.
     
    shuvo, Jun 3, 2012 IP
  3. p.caspian

    p.caspian Peon

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    #3
    Thanks for making such a long post to point it out cons of Facebook and twitter. There are other social networks except this two network such as google plus, pinterest, linkedIn, So.cl

    Anyways Facebook works better for me in SMM.
     
    p.caspian, Jun 3, 2012 IP
  4. jhonmike48

    jhonmike48 Peon

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    #4
    This is an very informative and helpful post. Facebook is very good social networking website.
     
    jhonmike48, Jun 4, 2012 IP
  5. Traditione

    Traditione Well-Known Member

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    #5
    If Facebook keeps updating their page templates it will become nigh unusable.

    So many people have no idea where their information on Facebook is or how to navigate around with the timeline change.

    It really is becoming rather terrible.
     
    Traditione, Jun 4, 2012 IP
  6. joelchrist

    joelchrist Banned

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    #6
    Thread itself contains some valid points, Of course, both social networking sites having their own plus and minus. So you need to be analyze the site first before starting promotion work in it.
     
    joelchrist, Jun 4, 2012 IP
  7. shenzorewildes

    shenzorewildes Peon

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    #7
    Well it depends on the niche you are working.. You must know where your target audience exist and for that you need to do some research work before choosing any social media platform for social media marketing.
     
    shenzorewildes, Jun 4, 2012 IP
  8. macklin123

    macklin123 Peon

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    #8
    this is really a difficult question , according to my opinion Facebook is better than Twitter.
    Because facebook is best networking site in these days. thanks for sharing this question with us.
     
    macklin123, Jun 4, 2012 IP